There are a lot of names that compete in the world of health and beauty. All of these names have a number of loyal patrons and consumers. But one of the brands that keeps on gaining new followers and still have the capacity to retain their loyal consumers is Estée Lauder. This American company that manufactures and markets high-end skincare, makeup, fragrance, and hair care merchandise, was founded in 1946, in New York City. The company was founded by wife and husband tandem, Estée and Joseph Lauder, they started out as producing and selling only four revolutionizing skincare products: Super-Rich All Purpose Creme, Cleansing Oil, Creme Pack, and Skin Lotion. Soon after, the brand forever changed the cosmetics industry.
They first produced and sold skincare essentials, but as the brand grew bigger their line of products also grew, they eventually expanded into manufacturing makeup, fragrance, and hair care essentials. Their commitment to beauty is one of the many reasons why the company has gained a lot of patrons, and is still gaining up to now. Also, their vow to making quality and high-end merchandises that work is also a contributing factor as to why this brand is still one of the leading names in the cosmetics industry. They're known for their products that are tried and tested through times by a lot of people including some high-profile celebrities and personalities, that swear by them.
The brand's skincare essentials include oils, cremes, lotions and serums for anti-aging like the Estee Lauder Advanced Repair Serum, Micro Essence, Idealist, and many more. In addition to that, some of Estee Lauder's new face creams that does not only answer your prayers for aging skin, but also aids in whitening and giving skin that radiant glow, are the Re-Nutriv cremes. The company is also known for their line of makeup; face, eyes, lips, nails, and makeup accessories. They have a wide array of selection for makeup; foundation, primer, concealer, blush, bronzer, eyeshadow, mascara, brow pencil, eyeliner, lipstick, lip liner, nail lacquer, and many more!
Estee Lauder's foundation are praised by many people, from makeup artists to celebrities to beauty bloggers and aficionados, it's because their foundation, may it be liquid, creme, or powder, can give you that long-lasting effect, that looks flawless from day to night with little to minimal touch-ups, these foundations are available in different finishes (dewy, matte, semi-matte, sheer), coverage (light, medium, heavy), and shades. One of their popular foundations is the Estée Lauder Invisible Fluid Makeup, this makeup has a lightweight and breathable formula that can control excess oils and won't clog the pores. Made with IntuiTone™ technology that guarantees you a true-to-life shade and will give you a fresh, flawless, and luminous look.
Their most popular line for lipsticks is the Pure Color Envy Sculpting Lipsticks, that comes in a variety of shades, which gives the lips an intensified color in a lot of shades that will give you that tantalizing stare. Allure people with the power of scent, as the brand offers fragrances not only for women but also for men. With a lot of products to choose from, may it be for skincare or beauty needs, you have the power to create beauty with Estée Lauder!